In May 2008 a hawk caught fire in wine country, tragically killed while innocently perched on the power lines. This raptor fell to the earth, sparking a vineyard blaze and our profound vision – to create a philanthropic wine brand dedicated to saving millions of birds from the same peril. Within days a remarkable grass roots collaboration formed, bringing together bird lovers and environmentally responsible organizations to make a powerful impact. Like
the immortal and invincible Phoenix, this hawk's death has given rise to new life and lasting solutions as each project will fund education, research & more. Read On...